Netflix’s Squid Game Season 2 is already creating history. The drama has secured the highest buzz score even before its official release. This achievement has set the stage for record-breaking expectations.
According to Good Data Corporation, a K-content competitiveness analysis agency, Squid Game Season 2 ranked first in the TV-OTT drama buzz survey for the second week of December. The results were announced on December 18. Remarkably, the drama took the top position two weeks before its release. This kind of response highlights the immense excitement surrounding the highly anticipated sequel.
The success of The Glory Part 2, another Netflix original series, mirrors a similar trend. However, there is a key difference. The Glory Part 2 scored over 15,000 buzz points two weeks before its premiere, ranking fifth. In comparison, Squid Game Season 2 has surpassed expectations with a buzz score exceeding 20,000 points. This is a significant leap that further demonstrates the series’ unmatched popularity.
Good Data PD Won Soon-woo commented on the findings. He predicted that Squid Game Season 2 will likely set a new record for its opening week buzz score. He also added that the cast will likely dominate the individual cast rankings once the drama is released. This kind of prediction underlines the sheer anticipation for the sequel.
JTBC’s ‘Madam Ok’ Secures Second Place
In second place is JTBC’s Madam Ok. Despite one episode being canceled, the drama managed to increase its buzz score compared to the previous week. It performed strongly across categories. Notably, Madam Ok ranked first in the video category, which evaluates clips and shorts, and also topped the TV drama category. The growing interest in this drama shows its steady rise in popularity.
MBC’s ‘When The Phone Rings’ Rises to Third Place
MBC’s When The Phone Rings took the third spot. It climbed one position higher than last week, showing a positive trend. The drama excelled in the VON (Voice of Netizens) category, which measures online conversations and reactions. This result reflects its increasing connection with viewers online.
Other Top Performers in Drama Buzz Rankings
The fourth to eighth places featured diverse titles across different platforms. TVN’s Love Your enemy, Disney+’s The Light Shop, Netflix’s Trunk, and tvN’s Parole Judge Lee Han-shin secured these spots. Each of these dramas demonstrated strong performances in their respective categories.
Coupang Play’s Family Matters showed remarkable growth. It secured ninth place, with its buzz score jumping by 52.8% compared to the previous week. KBS2’s Iron Family completed the top ten list, highlighting the drama’s ongoing popularity.
How the Rankings Are Measured
Good Data Corporation’s survey covered TV dramas and OTT original dramas broadcast or scheduled between December 9 and December 15. The buzz rankings are based on multiple factors. These include news articles, videos, SNS activity, and netizen reactions. The agency also filters out irrelevant and manipulated data to ensure accuracy. The reliability of the survey exceeds 97%.
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Kavita Mishra is a dynamic writer and passionate Korean entertainment enthusiast, combining her love for K-pop and K-drama with a flair for storytelling. With a keen eye for the latest trends, Kavita crafts articles that capture the pulse of K-pop idols, chart-topping hits, and the most buzz-worthy dramas taking over screens worldwide.
